Kanye West previously released his highly anticipated album, “DONDA,” on August 29, 2021. The project includes a total of 27 songs over the span of 1 hour and 48 minutes while withholding an incredible 31 featured verses from various multi-platinum selling artists. 23 out of the 27 tracks consisted of features from popular music creators being: Roddy Ricch, Fivio Foreign, Young Thug, Playboi Carti, Lil Baby, The Weeknd, Travis Scott, Don Toliver, Lil Yachty, Lil Durk, Jay-Z, Kid Cudi, Ty Dolla $ign, Vory, Baby Keem, Pop Smoke, DaBaby, Chris Brown, and even Marilyn Manson.
Each single of the project was individually produced and looked over by Kanye himself after going through the same process with the rapper’s hand-picked production team. He grouped together a superteam of Hollywood beat producers in order to ensure the inevitable success of his album. Assistance with the beat production was supplied by various entrepreneurs such as 88-Keys, Mike Dean, 30 Roc, Ronny J, BoogzDaBeast, Wheezy, Ojivolta, Swizz Beatz, Digital Nas, and many more. Just 3 weeks after its initial release, “DONDA” has already propelled itself to gain the eligibility to be certified as Gold.
Within its first week of being released onto all streaming platforms the project already sold approximately 130k units before reaching an impressive 146k throughout its second week. Kanye West’s “DONDA” was competing with Drake’s “Certified Lover Boy” at the commencement of September until Drake’s project took over all platforms, completely taking over the top of the Apple Music charts. The Atlanta rapper looks to add “DONDA” as the newest collection of his projects that have been rightfully awarded an RIAA plaque; Kanye currently has seven albums that have been recognized to be platinum worthy.